A2A Couriers
From zero Google impressions to three #1 rankings across Lancashire.
What was broken before we started
A2A Couriers had been operating for years but had almost no online presence. When Paul came to us, the business had over 10 registered domains - most of them doing nothing - no HTTPS on the main site, and zero Google impressions.
Paul had tried running Google Ads himself with no results. The problem wasn't the ads - it was the foundation. Multiple fragmented domains were diluting any SEO authority that should have been building up. The main site had browser security warnings from the missing SSL certificate. There was no structured content, no schema, no location targeting.
For a same-day courier business where customers search 'couriers in [town]' when they need someone right now, being invisible on Google meant losing business to competitors every single day.
Position #1 for 'accrington couriers'
The solution
Domain consolidation, a full Next.js rebuild and 11 location pages - one for each town in A2A's service area - all with structured data, local schema and Search Console set up from day one.
Domain Consolidation
All 10+ domains consolidated with 301 redirects into one authoritative domain. Every drop of SEO equity now points in one direction.
11 Location Pages
Dedicated pages for every town in the service area - unique locally-relevant content, LocalBusiness schema, postcode-level internal linking. Not thin template copy.
URL Structure Matching Search Intent
When someone searches 'same day couriers Blackburn', the URL /same-day-couriers-blackburn is a direct match. This gives a significant ranking advantage.
JSON-LD Schema Throughout
FAQPage, Service and LocalBusiness schema on every page - tells Google exactly what each page is about and makes the site eligible for rich results.
GA4 + Search Console
Full analytics and conversion tracking live from day one. Paul can now see exactly which searches are bringing in enquiries.
Position #1 for 'blackburn couriers'
Position #1 for 'burnley couriers'
coachhousedeliveries.com ranking position 2 - domain consolidation working in practice.
The footer postcode grid - every BB postcode (BB1 through BB12 plus BB18) linked to its location page - creates a strong internal linking structure across the entire site. Google sees topical authority across the whole service area, not just the homepage.
What actually changed
10+ fragmented domains, no HTTPS, zero Google impressions, Google Ads spend with no return.
Three #1 Google rankings, calls and new business flowing within weeks of launch, Paul texting to say thank you.
Monthly retainer for ongoing SEO maintenance and growth. Site and tracking are future-proofed for Google Ads when Paul's ready to switch them on.
"No.1 on google 'blackburn couriers', No.1 on google 'Burnley couriers', No.1 on google 'Accrington couriers'. I don't know what to say pal other than thank you!! If I get a decent contract off the back of these you're getting a bonus!!"
Paul YatesA2A Couriers
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Most clients come through referrals. Most projects lead to ongoing relationships. Most builds are live within one to two weeks. This isn't a coincidence - it's how we work. Direct developer access, no account managers, no agency overhead. Just the work.