Pimp My Party
20 years of party experience. No website. No leads. We fixed both.
What was broken before we started
Pimp My Party had 20 years of experience, a strong reputation, and a client list including Hilton Hotels, 6,000-person events and Manchester's top wedding venues. They had no website.
Every booking came through word of mouth, Facebook and Instagram DMs. There was no central hub showcasing their services, no way for brides and event planners to find them on Google, and no structured lead capture - enquiries were scattered across social media with no tracking.
In a market where couples planning weddings Google everything first, being invisible online was costing real bookings to competitors who did rank.
The solution
A fully bespoke lead-generation website built from scratch - video showreel hero, animated service cards, multi-channel contact architecture and enterprise-grade local SEO for a competitive wedding market.
Video Showreel Hero
Full-width video hero with animated CTA. The first thing visitors see is the actual events - DJ sets, photobooths, sax players, the atmosphere. No stock imagery.
Multi-Channel Lead Capture
5 contact pathways on every page: contact form (Formspree), WhatsApp direct link, phone, email and brochure download. Every route tracked in GA4.
Framer Motion Animations
Scroll-triggered reveals, spring physics, staggered card entrances. The polish that makes browsers stay and scroll.
6 Services Showcased
DJ, sax player, photobooth, event management, lighting and sound - each with dedicated content, imagery and enquiry pathways.
LocalBusiness Schema
Full JSON-LD with 11 service areas across Greater Manchester, Cheshire and Lancashire, coordinates, opening hours, social profiles and offer catalog.
Trusted By Strip
Hilton Hotels, Albert's Worsley, Albert's Standish, Joseph Holt, Heaton Park Golf Club. The venues build the trust - we made sure they're visible.
The brochure download is a lead magnet for people not ready to enquire yet - it captures interest from couples early in their planning, before they've shortlisted suppliers. Most entertainment sites don't have this. It's the difference between a website and a sales funnel.
What actually changed
Zero web presence, all bookings through social DMs, no tracking, not findable on Google.
Fully indexed site targeting Manchester wedding and events market, multi-channel lead capture, GA4 conversion tracking from day one.
Let's build something for your business.
Every project starts with a conversation. Tell us what you need - we'll tell you exactly what we'd build, how long it'll take, and what it'll cost. No obligation.
Most clients come through referrals. Most projects lead to ongoing relationships. Most builds are live within one to two weeks. This isn't a coincidence - it's how we work. Direct developer access, no account managers, no agency overhead. Just the work.